Apple is fundamentally changing how developers interact with the App Store. New features provide unprecedented flexibility during app review and customization options that could transform mobile marketing strategies.
Apple is fundamentally changing how developers interact with the App Store. New review flexibility, expanded marketing tools, and enhanced promotional capabilities signal a major shift in Apple’s developer relations strategy.
Apple is reportedly preparing to introduce advertising within its Maps application as early as next year, according to Bloomberg’s Mark Gurman. The move represents Apple’s latest push to expand its advertising footprint across iOS, potentially creating new revenue streams while testing user toleranc
Apple has reportedly lost a major UK antitrust lawsuit challenging its App Store fee structure. The ruling could require the tech giant to pay approximately £1.5 billion in damages to millions of British consumers.
Apple faces a potential £1.5 billion payout to UK consumers after reportedly losing a significant antitrust lawsuit targeting its App Store fees, according to Financial Times coverage of the recent legal decision. The Competition Appeal Tribunal ruled that the iPhone maker abused its dominant market position to inflate developer fees, which ultimately affected consumer pricing.
Apple has returned to court arguing that a federal judge overstepped authority by banning commission collection on external in-app payments. The appeals court hearing revisits the ongoing legal conflict between Apple and Epic Games over App Store policies.
Apple has returned to the Ninth Circuit Court of Appeals this week to contest a contempt ruling that barred the tech giant from collecting commissions on external in-app transactions, according to Bloomberg reports. The company argues that a federal district judge exceeded judicial authority by implementing what Apple describes as punitive measures against its payment system.
